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(CNN)She might have hung up her tennis racket more than 2 years earlier, however two-time grand slam champ Li Na is still winning huge in service.
China's very first significant songs champ, Li has actually been hectic considering that she stopped tennis in 2014 following a string of injuries.
Now 35, Li has actually because had 2 kids with her partner and previous coach, Jiang Shan. Service interests consist of motion picture and book offers, her own clothes line in China with veteran sponsor Nike, looks in truth tv programs and potentially her own tennis academy in China.
"We hand down lots of things, "Max Eisenbud, Li's veteran representative at IMG, informed CNN."It is simply insane just how much interest there is."
Li Na Land
Starting her own tennis academy in China to assist young Chinese gamers is "a big top priority" Eisenbud stated.
"My concept is to produce a 'Li Na Land' where you have a dining establishment, a hotel and medical spa resort," he stated.
Although Eisenbud stated he's still trying to find the right area, the job was "getting nearer."
"We're not thinking about simply getting an academy and putting her name on it," he stated. "Li Na desires an excellent school system to opt for it. Then you have to partner with the best school, since we're not going to run the school."
French Open
Li ended up being a home name in China, the world's second biggest economy, when she beat Italy's Francesca Schiavone on the clay of Roland Garros in 2011. That match was viewed by over a million individuals in China alone.
Li, who likewise won the 2014 Australian Open and increased to a career-high No. 2 on the planet that very same year, is still among China's most popular stars, with more than 23 million fans on Chinese social media Weibo.
Known for her aggressive video game design on the court and dry wit off it, Li frequently encountered the Chinese tennis federation over concerns, consisting of cash prize.
But her historical win in Paris assisted put the sport on the map in her house nation, where some 15 million individuals now play tennis, inning accordance with the International Tennis Federation. That's up from one million in 1988.
After her French Open success, Li signed a string of recommendations and ended up being the world's 2nd best-paid female professional athlete after Maria Sharapova, who is likewise represented by Eisenbud.
'True leader'
Even in retirement, Li is still a marketing force to be considered.
Last year, she made more than $20 million, inning accordance with Eisenbud, from jobs and recommendations with blue chip business, consisting of Nike, Mercedes Benz and Swiss high-end watch brand name Rolex.
That's $2 million more than in her last year on the females's Tour. when her off-court incomes were determined at $18 million by Forbes.
"She originates from among the most affluent nations worldwide," Eisenbud stated. "And I constantly call her the Billie Jean King of that nation, she's a real leader."
Reality TELEVISION
Li and her hubby, whom she typically describes as Dennis, have actually likewise been benefiting from China's growing hunger for truth tv.
"That service has actually flourished in China and she's made some truly huge cash doing that," Eisenbud stated.
Li remains in the procedure of beginning her own tv production business, which might produce a truth program starring the previous gamer and her hubby using up various sports along with other well-known professional athletes in China.
A motion picture based upon Li's life, directed by Chinese filmmaker Peter Chan and on which she is serving as a specialist, will begin shooting this year.
Although Li frequently stated her primary objective once she retired was to end up being a homemaker, she has actually hardly sat still considering that persistent knee injuries required her to end her profession.
"She has simply actually shocked me in what does it cost? she truly wished to do and grow companies," Eisenbud stated.
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Originally Published Here: Li Na Land, reality TV and fashion — what China’s tennis pioneer did next
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